Books that have influenced the Restaurant Funnel marketing process.
What busy restaurateur has time to read? We hear you. Audio books are great tool!
Donald Miller, Business Made Simple
Seth Godin, This is Marketing: You Can't Be Seen Until You Learn To See
Michael E. Gerber, The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
Pat Flynn, Superfans: The Easy Way to Stand Out, Grow Your Tribe, and Build a Successful Business
Simon Sinek, Start with Why: How Great Leaders Inspire Everyone to Take Action
David Meerman Scott, Fanocracy
Donald Miller, Building a StoryBrand: Clarify Your Message So Customers Will Listen
Gino Wickman, Traction: Get a Grip on Your Business
Danny Meyer Setting the Table
Shep Hyken Amaze Every Customer Every Time
Seth Godin Permission Marketing