Learn about your guests.

Use that knowledge to communicate with them.

Build a relationship.

All of a sudden, your restaurant means more to a guest than just a place to eat. It becomes a place where they feel cared about, listened to, and recognized.

By building an engaged email list, you are doing more than just marketing; you create a family.

Got 60 seconds? Check out the video‍

Many elements go into your house, like a kitchen, bedroom, bathroom, windows and doors. These elements can be arranged in various ways, but how they all fit together is thought of before construction starts.

Your marketing plan is the same way. Social media, SEO, Email, Direct Mail, Website...... These are all components of a marketing system. For them to work, you need to have a plan.

‍

Are you providing the experience you want?
or
The experience the guest is looking for?

What do you know about your guests?

Do you know what's important to them?

Listen to your guests.

‍

Is anyone there?

I just entered my email to subscribe but I am not getting anything? Should I check back tomorrow?

If you do not have an instant welcome email that goes out to a subscribes you are missing out on the most captive time that lead will ever be.

They are on your website, they are thinking of you, they become vulnerable and give you personal information and you cant even set up an automation that sends them a message?

‍

Thanks (First.Name) for joining our email list.

We are so happy that you are part of our network of friends.

We are always here to serve and we are looking forward to your next visit.

Thanks

OWNER NAME
Or
GENERAL MANAGER NAME

‍

Yup, it's that simple. Get this figured out and you'll be in the top 1% of all restaurants that have an email marketing program.

‍

Got 60 seconds? Check out the video‍

‍