Social media is a tool that has forever changed the way of life and restaurant marketing. But is it more important to spend time and energy creating posts and stories, or should you be spending that time creating an EXPERIENCE worthy of your guests posting and creating stories?
Most restaurants measure their social media marketing success by how many followers and likes they have; however, the restaurants that see the benefits of social media measure their success by how many mentions they had from guests they served that day.
75% of new guests visit your restaurant based on a recommendation from a person they know. 99.9% of guests have a repeat visit based on their previous experience.
So what are you doing today to create an EXPERIENCE worth posting?