Lance's thoughts!

Let's be a bit softer.

An email system is a great way to capture someone's information from visiting your website; it's also crucial in communication.

When you shift your marketing focus from a hard sale to the softer approach of joining your network, you build a list of contacts you can directly communicate with.

Now you develop your email strategy to provide useful, engaging information by personalizing your emails, and these contacts will become guests.

Got 60 seconds? Check out the video.

Tuesday, January 12, 2021